PR that’s strategic, personal and never one-size-fits-all.
Welcome to
The Inside Edit
- by Helen Evison
Hi, I’m Helen Evison, a PR consultant with over 15 years’ experience helping businesses shape their story, raise their profile, and connect with the people who matter.
Much of my career has been spent in the UK property sector, working with industry bodies, estate agents, developers, legal firms and service providers. But the principles of good PR are universal, and I’ve also worked with founders, consultants, professional service firms and early-stage businesses in other sectors who need clear, consistent, credible communications.
Get in touch
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PR that feels in-house…without hiring in-house
The Inside Edit is not an agency. It’s a consultancy built on trust, collaboration and personal service. I work as an extension of your team — responsive, proactive and focused on what actually makes a difference.
Over the years, I’ve supported clients with everything from national media coverage and award wins to ghostwritten opinion pieces and founder-led brand building. Whether you need a press office or just help putting your ideas into words, I can meet you where you are and help you move forward.
Press office support and media relations
Award entry writing
Thought leadership and ghostwriting for founders and CEOs
Copywriting for blogs, newsletters and social content
PR education and coaching for in-house teams or individuals
For businesses ready to be seen
Technology and social media have levelled the playing field. Today, you don’t need a network of offices or a national footprint to look established, credible and competitive. With the right messaging, content and thoughtful PR strategy, independent companies can show up with the same presence and polish as bigger brands.
I’ve seen this shift first-hand and I work with clients who are making the most of it. Not by shouting louder, but by communicating more clearly, more consistently, and with purpose.
Whether you are in property or another sector, I can help you shape the way your business is seen in the media, online, and by the people who matter to you.
Sound like what you need?
Let’s talk about how we can work together.
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